【香港通訊業聯會】支持優化營銷電話行業規管計劃並參與啟動禮

香港通訊業聯會（本會）自於二零一一年三月公布其《人對人促銷電話實務守則》，此為電訊商成員自願遵從的自行規管計劃。

而《實務守則》已於二零二四年六月十一日更新，並有 6 個月的實施期，確保在守則完全生效前有合理的過渡期。

優化後的《人對人促銷電話實務守則》，電話促銷者在接電者要求下便須透露更多有關身分的詳情，並設限制一個時段內向同一個電話號碼撥打非應邀營銷電話的次數。

如欲查閱《實務守則》的全文及參與上述計劃的電訊商名單，請按此處。

本會副主席林國誠先生於本月二十六日代表本會出席由商務及經濟發展局（商經局）聯同通訊事務管理局辦公室（通訊辦）舉行之「優化營銷電話行業規管計劃啟動禮」。

由12個來自七個行業包括電訊、金融、保險、電話中心、美容、地產代理和放債人行業的商會一起啓動經優化的「營銷電話行業規管計劃」。

[CAHK] supports the enhanced Code of Practice and participates the Launch Ceremony of the enhanced Industry Regulatory Scheme for Marketing Calls

Since March 2011, Communications Association  of Hong Kong (CAHK) published its "Code of Practice for Person-to-Person Marketing Calls", a self-regulatory scheme that its member telecommunication service providers voluntarily participated.

The "Code of Practice" further enhanced in 11 June 2024 and has a 6-month implementation period to ensure a reasonable transition period before the code comes into full effect.

After "Code of Practice" refined in 2024, telemarketers will reveal more details of their identities upon request as well as limiting the number of cold calls made to a telephone number within a period. To access the full text of the Industry Code and the list of the participating telecommunications operators, please click  here.

CAHK Vice Chairman Bruce Lam participated the Launch Ceremony of the Enhanced Industry Regulatory Scheme for Marketing Calls jointly hosted by the Commerce and Economic Development Bureau and the Office of the Communications Authority (OFCA) on  June 26, 2024 with a total of twelve trade associations from seven industries in attendance, namely telecommunications, finance, insurance, call centers, beauty, estate agencies and money lenders .